沈阳益盛合网络科技有限公司绩效管理的现状及改善措施

本科论文AbstractThe degree of economic globalization is rapidly increasing,and the Internet economy is alsodeveloping by leaps and bounds.The competition of enterprises is no longer the competition ofmarket and resources,but also the competition among talents.In this era,the Internet has broken theoriginal economic model,the degree of connection between enterprises and consumers,suppliers,and sellers has steadily weakened,and the boundaries between the social environment andenterprises have become blurred.According to this characteristic of the network,the originaloperation mode and marketing mode have essentially changed.The content of the online marketingbusiness is complex and changeable,and the Internet is the most important and direct source ofresources and business information.Objectively measuring the performance of the person in chargeof marketing,making full use of the initiative of the person in charge of marketing,and ways toimprove the customer satisfaction of the person in charge of network marketing are all issues thatShenyang Yishenghe Network Technology Co.,Ltd.should consider.Based on the above background,this article will take Shenyang Yishenghe NetworkTechnology Co.,Ltd.as an example to explain in detail the detailed investigation and analysis ofthe company's existing performance management system.Look for the company's performancemanagement issues and open up a road to a system performance management system suitable forShenyang Yishenghe Network Technology Co.,Ltd.This article starts with the following points.The first is to explain the relevant performance management theory and internal and externalmeanings in detail,and the second is to classify and explain the content and indicators ofperformance evaluation.Third,carefully analyze the performance of Shenyang Yishenghe NetworkTechnology Co.,Ltd.Find the current state of management,existing performance managementproblems,and use related survey and analysis methods to solve problems.And,by verifying theeffect,the research conclusion is obtained.Keywords:Performance management;Performance appraisal;Internet;Network technology;Network marketing company