虎跃快客运营管理问题及对策研究

本科论文of the operating environment from the macro and micro perspectives by means of PESTanalysis and SWOT analysis.Based on this analysis and the study of the present situation ofoperation and management of the Huyue Kuaike Company,the paper finds out the problemsexisting in it and analyzes the causes of the problems.This paper puts forward the solutionmeasures and suggestions for Huyue Kuaike Company in the hope that it can be helpful to thefuture development of Huyue Kuaike Company and provide reference for the development ofpassenger transport and transportation industry.Key Words:Huyuekuaike;Operation Management;transportation;passenger transport