完美世界股份有限公司成本控制问题研究

本科论文AbstractIn recent years,the development of the times has continuously driven the development ofthe Internet industry,among which the online game is one of the important growth points ofthe Internet development,which provides a strong driving force for the national economicgrowth,and at the same time brings a very good development opportunity for the relatedenterprises of the online game.In the current era of the prevalence of online games,thecompetition in the game market is fierce.If game enterprises want to be invincible and have agood space for survival and development,cost control is the top priority.Only by controllingthe cost to the lowest,can they be in a strong position in the fierce market competition andgain cost advantage.Therefore,the purpose of this paper is to control the cost of online games.Taking perfect world Co.,Ltd.as an example,this paper expounds the problems in the processof cost control and the corresponding countermeasures.At present,there are not manymaterials and documents about the cost control of online games,and the game industry isdifferent from the traditional industries.There are few available materials.The authoranalyzes the specific situation of the cost control of perfect world Co.,Ltd.through theinternship experience and online search of information,and summarizes somecountermeasures and suggestions to solve the existing problems.First of all,the company's RD cost is growing too fast,so the producer system and outsourcing method can be used tocontrol the R&D cost;then,in view of the high recruitment cost of the company,rolling plan,online recruitment and other ways are used to control the recruitment cost of the company.Finally,establish a scientific,standardized,effective and systematic assessment and incentivesystem to increase the cost control awareness of managers and employees.Perfect World Co.,Ltd.has initially applied these control methods to practice and achieved gratifying results.key word:“cost control”“network game”“Producer system”“Recruitment cost”