汽车企业财务管理存在的问题研究–以重庆长安汽车股份有限公司为例

本科论文AbstractWith the continuous growth of economy and the increasing improvement of people'squality of life,people's demand for automobiles is growing.Automobile production and salesenterprises are also thriving with the vigorous development of the automobileindustry.However,in the development process of many automobile production and marketingenterprises the development level of their financial management has not been improved,but isfull of loopholes.Which has laid a major hidden danger in the future development of theenterprise.The improvement of enterprise financial management level is the prerequisite forthe long-term and stable development of the company.As an important component ofenterprise management,financial management directly affects the business results of theenterprise and plays an important role in the development of the enterprise.Only by solvingthe problems of financial management,can we cope with the trend of the continuousacceleration of the development of the automobile industry,and meet the developmentrequirements of automobile production and sales enterprises.Combining with the actualsituation of automobile production and sales enterprises,it is of great practical significance toput forward countermeasures to improve the financial management of enterprises,which playsan important role in the long-term development of the same industry.This paper takesChongqing Chang an Automobile company,it discusses the situation of the company'sfinancial management,analyzes the causes,and puts forward the improvementcountermeasures.focuses on the suggestions of widening financing channel,reducingcosts,improving personnel quality,etc,And puts forward the optimization scheme of financialmanagement.Make it develop steadily in a better direction.Key words:Automotive Enterprises;Financial management;Countermeasures study