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中美旅游服务贸易竞争力优势分析
北京联合大学毕业论文AbstractIn recent years,tourism service trade has become one of the most rapidly developingand expanding service industries in international service trade.No ma...
汉庭酒店员工的幸福感提升研究(开题)
汉庭酒店员工的幸福感提升研究(开题报告)汉庭酒店员工的幸福感提升研究班级(学号)姓名摘要:旅游产业是我国的战略性产业,该产业的发展空间十分广阔。在旅游消费中,旅游住宿消费所占比重较...
基于Interbrand模型对特步的价值评估
Value Evaluation of XTEP Brand Based onInterbrand ModelABSTRACTWith the liberalization and globalization of world trade,and the continuouseconomic development,the middle class that...
产品伤害危机下消费者-品牌关系断裂研究
Research on Customer-brand relationship breakdown UnderProduct-Harm CrisisAbstractIn recent years,Product-Harm Crisis incidents such as 2018 Yunnan Baiyao toothpastewere accused of...
我国基础设施投融资研究
博士学位论文引导民间资金进入基础设施领域。在现行的投融资体制下,借鉴国外成熟的基础设施投融资模式,结合我国基础设施投融资实践,可以得出我国基础设施投融资模式。其主要特征为“政府主导...
互联网金融对商业银行的影响研究——以蚂蚁金服为例
TitleResearch on the Impact of Internet Finance onCommercial Banks--Take Ant Gold as an exampleAbstractIn recent years,Internet technology has been rapidly popularized andwidely us...
和其正品牌传播策略研究
本科论文AbstractDali food group launched its brand to enter the herbal tea industry in 2007.Someexperts predicted that the introduction of its brand could become the leader of theh...
上市公司股权激励问题与对策分析——以苏宁易购为例
equity incentive in Listed Companies-Take Suning e-buy as an example.AbstractBased on the current domestic market environment,this article discusses in depth the equity incentivebe...
美的集团多元化战略研究
美的集团多元化战略研究摘要随着经济全球化趋势的加快,世界经济和市场正逐步形成一体化的模式,多元化发展已经成为国际市场新一轮竞争的焦点。美的集团早在上世纪八十年代就开始尝试多元化发展...