TheApplicationofPolitenessPrinciplesinInternationalBusinessNegotiation

毕业论文〔设计)smoothly.Therefore,some appropriate strategies and tactics to ensure the negotiationhanding on well become important.As is proved,politeness strategy is the mostcommonly used one that contributes to a successful business negotiation (Richard etal,2000:352).Politeness strategy can enhance the mutual trust and understandingamong negotiations so as to increase the possibility to negotiations.In this paper,the main body will be divided into three parts.In the first part,thecentral concept-Politeness Principle and its maxims,and some relevant theoriesare introduced;in the second part,the key point is language features of businessnegotiation,it has three branches which are help comprehend the importance of theverbal strategy in negotiations.In the third part,three maxims of Politeness Principle,accompanying the detailed examples,are used to describe how the PolitenessPrinciple works in negotiation.It is no doubt that the negotiators should takeadvantage of the effects of the politeness and its verbal tactics.To start with theauthor would like to highlight some of the main theories concerning about politenessand its verbal strategies before moving into the application of politeness principle inbusiness negotiation.2