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鸿星尔克运动鞋定价策略研究
ABSTRACTWith the rapid development of China's sportswear industry,especially the running footwearcategory,it has not only grown sharply in scale,but also has a higher and higher gl...
互联网”下茶业营销策略研究—以日照圣谷山茶为例
AbstractIn recent years,the rapid development of the Rizhao area green tea and its scale althoughmore attention by people,but we also found the resulting problems,fake bad phenomen...
智能手机市场营销策略的研究
Exploration and Experience of Developing InternationalMarket for Small and Medium-Sized Smart PhoneMarketing StrategiesAbstractWith the development of the times,technology has beco...
海尔企业网络营销战略研究
,黑龙江外国语学院2022届毕业论文3.1海尔企业的概况.....3.2海尔企业网络营销的现状63.3海尔企业网络营销存在的问题..·..83.3.1自建线上渠道表现不佳...83.3.2用户个性化需求还未充分满足....8...
山西省国有企业营销失灵的原因及对策分析
山西省国有企业营销失灵的原因及对策分析摘要:近年来,随着我国经济持续的健康发展,经济体制改革取得了卓有成效的进展,山西省国有企业的发展也随之加快,并成为国民经济中重要的组成部分。目...
价值共创视角的度假酒店服务营销策略——以香格里拉仁安悦榕庄为例
价值共创视角的度假酒店服务营销策略以香格里拉仁安悦榕庄为例摘要随着旅游业的快速发展,度假酒店作为旅游产业的重要部分,其服务营销策略对企业竞争力的提升具有决定性作用。本研究以价值共创...
互联网与实体经济共存背景下企业营销活动中的民事法律风险研究
互联网与实体经济共存背景下企业营销活动中的民事法律风险研究摘要本研究基于当前国际国内经济现状以及经济发展趋势、国家政策导向等方面综合探讨,本研究不同于以往受大家广泛关注的单一行业的...
“银发经济”下服饰类电商消费偏好的实例研究
广东东软学院本科毕业设计(论文)AbstractWith the gradual deepening of China's population,the popularity ofthe Internet,the improvement of the income level of the elderly,and thecon...
肯德基广告营销策略研究
本科论文Research on KFC's advertising marketingstrategyAbstractNowdays,with the rapid development of market economy.KFC has to confronte withincreasingly competitive market economy...
小型餐饮企业产品品牌建设的问题及对策研究以鱼虾匠火锅为例
本科论文This paper takes the fish and shrimp craftsman hotpot catering company as the researchobject,which introduces the background,significance,content and research methods of br...