盐城市商业系统“人商杯”-篮球竞赛组织设计-

盐城师范学院毕业设计Yancheng City "man business Cup"starbasketball tournament sales programAbstractThis paper mainly studies the sales program of Yancheng City star basketball game.Guided by themarketing theory,the paper discusses the marketing mechanism and path of basketball competition facing themarket,and tries to turn the basketball competition into industrialization and marketization.This study can notonly play the leading role of basketball stars for the popularity and development of mass basketball,but alsopromote the management and operation mode of the gradual,market-oriented and industrialization of basketballmatches.[Key words]Yancheng City;"man business Cup"star basketball match;sales plan2